Inside South FloridaTech Tuesdays


Tech Tuesday: Goodwill Using Technology to Eliminate Counterfeits

Posted at 11:53 AM, Apr 02, 2019
and last updated 2019-04-02 11:53:14-04

You know Goodwill as the place to donate your used stuff and buy secondhand items too, but the organization also sees more unique things tossed their way.

Now they are using technology from a company called Entrupy, to make sure counterfeits aren't apart of the equation.

The process is pretty simple, workers use a modified iPod Touch, will special software and a close up lens. The app tells you where to take close up snapshots, and the results are returned in seconds.

"When the app is authenticating it, it's removing human emotion so it either is or it isn't," said Deanna Thompson, a representative from Entrupy.

Right now, the counterfeit authentication process works with designer bags from high-end brands. Next up, the system will be able to authenticate sneakers too.

Inside South Florida

10:49 AM, Jul 26, 2019

Inside South Florida is an original, local lifestyle show focused on providing our audience with informative, useful and entertaining content. It features a variety of community organizations, businesses and happenings in South Florida. It is a marketing-friendly program dedicated to offering businesses the opportunity to showcase their company/products, reach potential customers and gain results.

Grow Your Business With Us!
For Sponsor