Klarna's Small Business Impact Initiative is offering $4.5 million in grant money to help small businesses recover from losses incurred due to COVID, and get them back on their feet.
Stephanie Paturzo, global head of business marketing, says businesses have had to pivot to an e-market strategy while incurring losses and struggling to get out orders. But, there is light at the end of the tunnel. A majority of the businesses surveyed by Klarna said they're ready to get back out there and focus on finding new customers.
"We at Klarna are hyper-focused on making sure small businesses can thrive, and build their own recovery with this initiative," she says.
One hundred businesses across the US will be getting free services from Klarna to help them get back on their feet. These include buy now pay later services, and free marketing services to increase their audience. The buy now pay later options allow customers to make payments over time with no interest, no hidden fees, and no revolving credit.
A majority of the companies receiving the grants are minority and women-owned. If you'd like to help, you can head to the Klarna app and find tons of these businesses. Businesses who want to work with Klarna can click here, and if you'd like to shop with them, click here.